Be Rebel
Stay Bold
Makeup without compromise. With MoniAmori, reinvent the rules of beauty.
Our philosophy
Our beauty manifesto
Life is too short to be afraid to dare.
We say no to uniformity. Our products are designed to reveal your authentic beauty, without following standards and without asking permission. Makeup becomes a statement, a playground, a personality amplifier that simplifies your routine.
Where do you want to shine?
Dare to stand out
Our beauty concept
Make-Upmeets Skincare
MoniAmori was born from the union of performance and skincare. Advanced formulas and carefully selected actives come together to enhance your beauty and simplify your routine.
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Skincare activesOils, panthenol, hyaluronic acid
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High performanceLong-lasting wear and intense pigments
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Comfortable texturesVegan, made in Italy
Lash wish list
Which mascara is right for you?
Choose the effect you’re looking for and we’ll show you the MoniAmori mascara that delivers it.
Precision tapered brush and instant lifting effect: lashes are lifted, eyes look more open, with no eyelash curler.
- BrushTapered
- EffectCurl & lift
- ActivesOlive oil derivative, Japanese wax
- FormulaVegan
An ultra-intense black that resists water, emotional tears, and snowflakes. It lasts from morning to night.
- BrushThick, slightly tapered
- EffectDeep black, water-resistant
- ActivesPanthenol, Japanese and carnauba waxes
- FormulaVegan, micellar
Curved brush that separates and defines without clumping. A deep, captivating look that lasts up to 8 hours.
- BrushCurved
- EffectIntensity, 8-hour wear
- ActivesPanthenol, carnauba wax
- FormulaVegan, non-greasy
Up to +88% volume from the first application, with perfectly defined lashes for 8 hours. Ophthalmologist-tested.
- BrushTapered
- EffectDefinition & volume +88%
- ActivesHyaluronic acid, plant-based collagen
- FormulaVegan, for sensitive eyes
Hourglass brush coats every lash: spectacular volume and panoramic curl, buildable layer by layer.
- BrushHourglass
- EffectSpectacular volume
- TextureBuildable
- FormulaVegan
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FAQ
Frequently asked questions
What is MoniAmori?
MoniAmori is Chogan's makeup brand, an Italian company. It combines makeup performance with skincare, with vegan formulas developed and made in Italy.
Are MoniAmori products vegan?
Yes, MoniAmori formulas are vegan: they contain no animal-derived ingredients. They are all dermatologically tested.
Which MoniAmori mascara should I choose?
Curly Lashes to curl your lashes, Waterproof for water resistance, Super Intense for deep black that lasts 8 hours, High Definition for defined lashes and up to +88% volume, Extra Volume for a dramatic effect. The selector above on this page can help you choose.
Are the mascaras suitable for sensitive eyes?
All are dermatologically tested. The High Definition Mascara is also tested under ophthalmological supervision, making it the recommended choice for sensitive eyes or contact lens wearers.
How do I remove Waterproof mascara?
Use a bi-phase makeup remover or cleansing oil: hold the soaked cotton pad against your lashes for a few seconds, then gently slide it downward without rubbing.
Will the limited editions be restocked?
MoniAmori limited editions are produced in limited quantities and remain available while stocks last. The rest of the MoniAmori range is available year-round.
Do you love MoniAmori? Make it your business.
Join our team of Chogan consultants and share the brand with those around you.